WRAP
The Waste and Resources Action Programme — a charity working with governments, businesses, and communities to deliver practical solutions for sustainable resource use and waste reduction.
WRAP (Waste and Resources Action Programme) is a UK charity that works to accelerate the transition to a circular economy. WRAP provides practical tools, research, and guidance for businesses on sustainable packaging.
WRAP's key contributions to packaging compliance:
- UK Plastics Pact — voluntary agreement to reduce plastic packaging waste
- Packaging design guidance — tools for improving recyclability
- Citizen behaviour research — understanding how consumers recycle
- Data and reporting — publishing recycling statistics and analysis
- Courtauld Commitment — voluntary agreement on food waste and packaging
WRAP works closely with DEFRA and the devolved governments to support policy implementation. Their resources are valuable for producers seeking to improve packaging sustainability and prepare for pEPR. WRAP's Recycle Now campaign is the primary public-facing recycling communications programme in the UK.
Related Terms
Plastic Packaging
Packaging made from polymeric materials including PET, HDPE, PP, LDPE, PS, and P...
Recyclability
The practical ability of a packaging item to be collected, sorted, and reprocess...
DEFRA
The Department for Environment, Food and Rural Affairs — the UK government depar...
Circular Economy
An economic model that eliminates waste by keeping materials in use for as long ...
Eco-Design
The practice of designing packaging with environmental considerations integrated...
More organisations Terms
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